by admin | Aug 2, 2021 | Marketing
You Are Important Years ago as a young radio announcer I was told to choose someone I’d want to have a conversation with, someone like you. Then, imagine I was speaking to you each time I announced. Not a large audience. Just one person. I was surprised at how...
by admin | Jul 6, 2021 | Marketing
Consistency is Key. One major accomplishment for many clients is becoming a household name, whether it be on a local, national, or even international level. Sure, there are a lot of elements that go into this – the quality of your product/service, how assertive you...
by admin | Jun 1, 2021 | Marketing
Great Concept. Poor Execution. Recently I saw a TV commercial that was confusing. I could not figure out what they were trying to communicate. It took several viewings before understanding the message. I realized the concept was good, but the execution was poor...
by admin | Mar 30, 2021 | Marketing
Unicorns and Rainbows Unicorns and Rainbows Successful marketing doesn’t miraculously appear – it takes a lot of strategic planning, careful data analysis, creative concepting, and so on to make the magic happen. More often than not, clients expect immediate results...
by admin | Mar 8, 2021 | Marketing
The Mandela Effect Have you ever heard of something called the Mandela Effect? It’s this wacky phenomenon where large groups of people have clear memories of events that NEVER happened. In some instances, it refers to the misremembering of significant names, facts,...
by admin | Feb 15, 2021 | Marketing
Why in the Wasabi?! Wasabi Oreos. Yes – you read that correctly. They actually exist! As do Hot Chicken Wing Oreos. And Churro ones. Believe it or not, there are over 65 new flavors from Oreo’s little team of mad scientists. We know what you’re thinking – WHY?!...
