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Consistency is Key.

Consistency is Key.

Consistency is Key. One major accomplishment for many clients is becoming a household name, whether it be on a local, national, or even international level. Sure, there are a lot of elements that go into this – the quality of your product/service, how assertive you...
Great Concept. Poor Execution.

Great Concept. Poor Execution.

Great Concept. Poor Execution. Recently I saw a TV commercial that was confusing. I could not figure out what they were trying to communicate.  It took several viewings before understanding the message.  I realized the concept was good, but the execution was poor...
Unicorns and Rainbows

Unicorns and Rainbows

Unicorns and Rainbows Unicorns and Rainbows Successful marketing doesn’t miraculously appear – it takes a lot of strategic planning, careful data analysis, creative concepting, and so on to make the magic happen. More often than not, clients expect immediate results...
The Mandela Effect

The Mandela Effect

The Mandela Effect Have you ever heard of something called the Mandela Effect? It’s this wacky phenomenon where large groups of people have clear memories of events that NEVER happened. In some instances, it refers to the misremembering of significant names, facts,...
Why in the Wasabi?!

Why in the Wasabi?!

Why in the Wasabi?! Wasabi Oreos. Yes – you read that correctly. They actually exist! As do Hot Chicken Wing Oreos. And Churro ones. Believe it or not, there are over 65 new flavors from Oreo’s little team of mad scientists. We know what you’re thinking – WHY?!...
Octopuses Punch Fish in Spite

Octopuses Punch Fish in Spite

Octopuses Punch Fish in Spite Octopuses Punch Fish in Spite Researchers discovered that an octopus might punch a fish when both are hunting, but for no real reason other than spite. It’s legit! There’s even videos of these ocean thugs knocking innocent little fish in...